Archive for February, 2010
The Kentucky Derby For The Amateur Horse Race Fan
Although the Breeders’ Cup is nipping at its heels, without a doubt the Kentucky Derby is the biggest horse race of the year in the United States. This is a race that attracts many fans from the general public that typically don’t follow horse racing. A thorough understanding of horse racing, and which horses will win and why is a complex discipline that requires extensive specialized knowledge.
While understanding and predicting horse races is a very complex discipline, here are some basics that can help the amateur understand the Kentucky Derby. Back during the seventies, it was a race dominated by the favorite including three great Triple Crown winners–Secretariat, Seattle Slew and Affirmed–and a great horse that came close, Spectacular Bid. Since Spectacular Bid won the Derby in 1979, however, you can count the favorites who’ve won the race on one hand with fingers left over. If I was a serious horseplayer, I might not advise you to do this but since I’m just worried about predicting the outcome of this one race Im going to suggest that you forget about the favorite altogether. Not only will you not be flying in the face of recent history, but also it allows you to concentrate on the horses offering greater value.
There are a variety of theories behind the poor performance of favorites in the Kentucky Derby of late. One is that the hype surrounding the race has attracted so many mainstream fans who are prone to back the horse with the most media hype. Unfortunately, the most hyped horse is seldom the best horse.
Post position is also something that the horse racing neophyte should pay attention to. Obviously post position number 1 is an advantage relative to the outer ones, but it hasnt been a strong edge over the other inside positions. Twelve Derby winners have had the #1 position going into the race (the most of any position) but positions #4 and #5 have had ten winners each. In terms of percentages, positions #1 through #5 have yielded 49 winners (or just under 40%). On the other hand, the outermost positions (#11 through #20) have had just 16 winners (or just under 13%). It is important to note that theres not always that many horses in the race, which would obviously result in few higher posts winning. Still, concentrating on horses with favorable post positions is another way to pare down a field that you know little about.
Another factor worthy of consideration is the horses lineage and breeding. Start at the beginning”where the horse was born. Most, but not all, serious racehorses are born in Kentucky. If you see a horse in the race that wasnt, forget them. This is not any sort of home field advantage but a result of the concentration of the Thoroughbred horse industry in the state. Over 80% of Kentucky Derby winners have been born in Kentucky. Next, consider the horses gender, or more specifically dont consider any entry with a gender other than male. Only eleven horses other than intact males have ever won the race (eight geldings and three fillies). A gelding did win as recently as 2003, when Funny Cide took the roses but again for the newcomer this is an easy way to cut down the horses under consideration. This isnt a gender bias or anything, but for our purposes we can forget about non-male horses.
Dosage index numbers have also taken on a great deal of significance in recent years. What are dosage numbers you ask? I have no clue, beyond the fact that theyre a complex mathematical measurement that reflects the quality of the horses family tree, as well as his performance as a two-year-old. The conventional wisdom is that horses with a dosage index over 4.00 are not supposed to be competitive at the long 1 mile distance. This isnt always the case, of course, but for the dilettante its a good factor to consider. Since 1984 (when dosage systems first came into vogue), the winners of nine Derby races were dosage system selections.
These are just a few steps that will serve you well if you dont know much about horses. Again, if you want to take a more serious approach to understanding horse racing you should look into the many books dedicated to the subject. For a recreational horse race enthusiast, however, these basic rules are helpful in trying to predict the Derby winner.
Ross Everett is a freelance writer and noted authority on World Cup betting. His writing has appeared on a variety of sports sites including sports news and sportsbook directory sites. He lives in Southern Nevada with three Jack Russell Terriers and an emu. He is currently working on an autobiography of former energy secretary Donald Hodell.
A More Socially-Minded Online Marketing Strategy Will Increase Profits
The online sector of industry is one that centers on the client. No matter a enterprise offers a list of items, a service, or data, the goal will be to be able to connect with the particular wants of their own desired sector. This Internet world is actually no different than the companies on Any Road, USA, apart from the fact that starting an web based company is certainly considerably more affordable than a traditional organization.
Because of the competition you will end up being facing with your own Web-based company, you must make certain you create an online advertising strategy that is going to focus on the social aspects and help to make you a lot more income.
First of all, if you want to make more income for your company, you must make some points with the customer. One way to do this is by providing great customer service. Many online marketers find they get better results when they include blogging in their online marketing strategy. A blog can help you to more effectively share with your current customers, as well as prospects. Post at least three to five times a week about things that your clients want to know and you will probably discover that it will endear your connection with all kinds of customers.
Naturally, you do not necessarily want to finalize your fraternization with your clients and potential clients with a weblog. You will also notice there are a lot of boards on the Internet that are geared towards a topic that is relevant to your own business. Join some of these forums and get to know your specific market. In the forums, you will be able to find out what your target market needs and how you can give it to them.
These are just a couple of the ways that you can aim your online promoting method to a more people-oriented height. The only method to become profitable in the online world is to give your consumer with what they really want. Give them ends to their issues and you will come to understand that you create a more secure and loyal relationship with them.
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Making The Outside Of Your Home Look Welcoming
Livening up your homes entrance is an easy and quick step in making the curb appeal of your house even greater. The front door and entryway are the first things that people notice when the pull up to your house. A nice entry, along with a nice looking approach to the front door can make a big difference in the look of your home.
Changing the appearance of your entryway is quick and easy. A coat of paint, among other things, is one of the best ways to change its appearance. You do not need to choose a crazy color in order to make your entryway stand out. Painting you front door a complimentary color to the color of your home will do just the trick. For instance if you have a tan home, then a brown door will look nice. If you are looking to add more color to your entry way there are other ways to do so without painting your door and obscure color.
Plants and flowers do a great job of bringing in some color and life to a boring front door. Hanging baskets and flower pots can be traded out over the course of a season and can be swapped out fairly easily for new looks. Another easy way to make a nice difference is in the front door hardware. A nice, high quality door knob set will help protect your home from intrudes, but will also make it look more beautiful.
When you are looking at purchasing new hardware it is important to remember that you want one that is high quailty, therefore you will not want to skimp on the price. As the old saying goes, “You get what you pay for”. For some purchases this is not always accurate, but in the case of your door hardware, it is a good rule of thumb to follow. Along with the hardware you may even want to consider upgrading your entry way lights.
Most homes have an outside light beside the door. Houses usually have at least one fixture, most homes have one on either side of the door. There are so many different styles and looks to choose from, it could be difficult to make a decision. Another nice thing about these lights is that they are pretty simple to change, the wiring is already done and a few simple steps are needed. Just be sure to disconnect the power before doing any electrical work.
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Career Advice- Taking Changes In Stride
Change is always a little scary. When it comes to jobs and careers, it can be even scarier because your financial security will depend on the changes that are taking place. Take the time to learn how to deal with change one step at a time and it might be a little more tolerable.
The workplace is constantly changing and growing. Taking on these changes even in the most ideal conditions can prove to be stressful. However, when those changes become negative and include things like layoffs, downsizing, and struggling to keep the company afloat, even the most peaceful person can easily become overwhelmed and stressed out. In these tumultuous times, the last thing that you need is more stress, which is why you need to learn how to take career changes in stride, no matter how big or small they may be. Focus on getting through today, and then worry about tomorrow when it comes.
When you work for a company where your co workers are constantly being terminated or laid off due the the state of the economy, it’s difficult not to be fearful of your own job security. However, trust in the reality that you’re still employed, and begin devising your options and plans in case the loss of your employment does come. Stress to yourself that the last thing you should to do is panic. Simply try to stay steady, head home and organize your resume and begin accumulating your resources for job hunting, while you continue to carry on with your daily assignments at work. Do not believe that it can’t happen to you, simply do not allow yourself to become engulfed with concern because it might.
Numerous people who thought that they were irreplaceable at their place of employment have quickly learned things are much different then they original expected. As a matter of fact, it is commonly not that they can be replaced simply that there is no monetary room for their services the current downward economy. Many are laid off from companies that they thought they’d spend all their working years at, and left to go on with their lives outside of that company. When changing jobs, and finding new employment pertains to the current economic situation, you will most likely not be searching for your dream job. Instead you will be searching for any job that is available and will monetary provide for you and/or your family.
Whether the changes that you’re going through are related to company changes or losing your job, you need to be prepared. That is the only way to be able to take things in stride and avoid going into panic mode unnecessarily. Panic does you no good, so you should try to avoid it when you can. Instead, focus on the positive and figure out what you can do to improve your own situation and move on to the next thing in life, whether that’s a new job or a new role within your company. Six Sigma Online is a leading online resource for information on careers and employment. Learn more today at http://www.sixsigmaonline.org.
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Portland Acquires Marcus Camby
The Portland Trailblazers have needed a big inside presence ever since starting center Greg Oden and backup Joel Pryzbilla went down with season ending injuries. They finally found one on Tuesday as they acquired veteran Marcus Camby from the Los Angeles Clippers. Camby is expected to make his debut in a Blazers’ uniform on Friday when Portland hosts the Boston Celtics.
The transaction also served to answer the nagging question about Portland’s point guard situation. Steve Blake and Andre Miller have shared time running the offense, but Blazers’ management apparently felt that Miller was a better fit with superstar shooting guard Brandon Roy. Ironically, until Miller picked up a lot of the offense slack lately with Roy on the shelf with a hamstring injury the presumption was that he’d be the one heading elsewhere as the NBA trade deadline approached.
All three players involved are in the final year of their current contract, meaning that barring anything unforeseen Camby’s career in Portland will probably last only 23 games plus the playoffs. Outlaw and Blake may or may not fit into the Clippers longterm plans-assuming that one of the NBA’s most consistently underachieving teams actually has ‘longterm plans’ in the first place.
Camby indicated that he was excited to be going to the Blazers:
“I think it’s a great situation for myself. It’s a first-class organization that really takes care of their own. I hope I can bring my knowledge of the game, and blend in these last 27 games. I’m really excited to be here.”
He talked about the strange situation of actually being in Portland when the trade went down:
“I only brought one change of clothes. It’s been a real rough, rough 24 hours for me, but real exciting at the same time.”
Camby also said that he’s interesting in staying in ‘Rip City’ longterm:
“Hopefully things work out for myself and work out for the team. Hopefully they have plans for me in the long term.”
Portland GM Kevin Pritchard added:
“We are very excited to bring an experienced big man of Marcus’ caliber to the team and we feel he’ll help us a great deal down the stretch run. He’s a fierce competitor and has been one of the league’s best defensive players for quite some time.”
The 35 year old Camby has long been considered one of the NBA’s best defensive big men. Despite playing on a LA Clippers team well off the playoff pace in the Western Conference, he’s second in the league in rebounds with 12.1 per game.
Ross Everett is a respected freelance writer who covers travel, poker and sports handicapping. He is a staff handicapper for Anatta Sports where he is responsible for providing daily free sports picks. In his spare time he enjoys fine dining, flower arranging and scuba diving. He lives in Las Vegas with four dogs and a pet coyote.
Lakers Retain Services Of Free Agent Lamar Odom
After a month long free agency soap opera, both Lamar Odom and the Los Angeles Lakers got what they really wanted all along. The Lakers retained the services of their valuable sixth man, and Odom will return to the team after an intense recruiting pitch from the Miami Heat. On Friday, Odom officially signed his new contract with the NBA Champions thus insuring that the nucleus of the roster will remain intact.
Terms of the deal were similar to the contract offer that was pulled in early July, starting the entire drama. After negotiations broke down due to some miscommunication between Odom’s agent and Lakers’ owner Dr. Jerry Buss it looked for awhile like Odom was headed elsewhere. While Odom worked to mend fences”including several personal phone calls to Dr. Buss”his agent was receiving interest from Miami, Portland and Dallas.
When it was all said and done, Odom didn’t want to leave Los Angeles At the official signing ceremony, he hinted that a dynasty could be in the making:
“I guess basketball-wise, I feel complete. I want to feel it again. It’s kind of an overwhelming feeling. I get goose bumps when I think about it, and as long as I continue to play professional basketball, I want to always feel that. The way I feel during the summer, I always want to feel that. If we can win six, seven, eight, nine, 10 championships in a row, I want to experience that.”
The only significant loss to last years NBA title winning team was Trevor Ariza, but the teams signing of Ron Artest is likely an upgrade. Artest brings not only his infamous swagger and intensity, but an element of toughness and versatility that Ariza lacked. Such was Odoms commitment to the Lakers is that even during his free agency, he helped recruit Artest to sign with the team:
“I spoke to Ron two days before he signed, and I told him how important I think it is for him to come here. Because I know how hard he works, he needs to experience basketball at its best, at the highest level, and he needs to become a Laker. Two days after that, he signed.”
Lakers GM Mitch Kupchak was understandably elated at Odom’s return:
“Three or four months ago, I didn’t think it could be possible that we could basically bring this team back in whole. Lamar had a wonderful season that ended on the best possible note you could have, and Lamar had a lot of options. … Here it is, July 31, and we have brought back everybody that we wanted to bring back.”
Odom noted that his perception of L.A. as his home made a big difference in his decision:
“I didn’t want my kids to have to change schools — just the little things. I’m comfortable here. I’ve been here since I was’ years old. I’m proud to be playing for what I think is the most popular brand in sports.
Ross Everett is a freelance sports writer and respected authority on sports betting odds comparison. He writing has appeared on a variety of sports sites including sports news and betting odds portal sites. He lives in Las Vegas with three Jack Russell Terriers and a kangaroo. He is currently working on an autobiography of former interior secretary James Watt.
Tips On Beating Your Larger Retail Business Competitors
If you are running a small business then you realize just how trying difficult economic times can be. While you want to make an impact with your advertising, the limitations of budget seem to squash your ideas and make you think that advertising just simply isn’t worth the money.
It is often difficult for companies to find the perfect balance between advertising and the money that it will cost them to do so. Giving the state of the current economy, there is no time better than the present to advertise your business. During these times it is the advertising that will bring attention to your business and get the customers shopping once again.
There are many wonderful ways that you can build up your business, even on the smallest of budgets. These methods are perfect for advertising your business and keeping your business in the minds of those in your community.
Advertising in ways that will help advertise your business name and logo can really have a growing impact on your business. While you may find that it is difficult, nearly impossible to keep pace with the discounts and sales run by larger retail chains, more often you will find that your customers come to you, not for the deals, but because they know and trust your business. Passing out business cards, promotional products, flyers and promotional magnets can really have a great effect on your business, and for a very small investment.
Advertising your business utilizing one of these methods will give consumers a familiarity with your business name and logo. This familiarity will have consumers, both new and old, flocking to your store and there will be a sense of comfort with doing business with you. This is what will give your business a heads up over the larger retail chains.
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Japan’s Pro Wrestling Icon: Mitsuharu Misawa
Mitsuharu Misawa died in Hiroshima, Japan earlier this year less than a week before his 47th birthday. He was in a tag team match for his Pro Wrestling NOAH promotion with Go Shiozaki against Bison Smith and Akitoshi Saito. Saito hit a back suplex on Misawa, which appeared to knock him unconscious. Medical staff attempted to revive him in the ring, but when CPR failed he was taken to a hospital by ambulance. He never regained consciousness and was pronounced dead on arrival.
That’s at least a small bit of solace amid the tragedy of Misawa’s death–he died in the ring doing what he loved, and what he did better than just about anyone on the planet. Misawa’s last moments were spent working the kind of brutally stiff, athletically realistic match that got a generation hooked on Japanese wrestling.
A top level amateur wrestler in high school, his skill gained the attention of All Japan Pro Wrestling president Shohei Giant Baba. Three years after his pro debut, he got his first big break in’84 when he was chosen as the second Tiger Mask replacing Satoru Sayama. In’90, he had his longtime friend and rival Toshiaki Kawada unmask him.
Misawa would wrestle as himself from then on, and become an even bigger star in the process. In June,’90 he became one of the top stars in All Japan Pro Wrestling when he defeated Jumbo Tsuruta. He soon faced Triple Crown Champion Stan Hansen in an unsuccessful challenge for the title, and would become arguably the biggest native star in Japanese pro wrestling for the next decade.
Hed have legendary battles against Kawada, Hansen, Kenta Kobashi, Jun Akiyama and Steve Dr. Death Williams in singles competition. Hed also become a force on the tag team scene along with Kawada facing Williams and Terry Gordy along with Tsuruta and Akira Taue. Misawa would continue as a mainstay in AJPW until the early part of this decade. After the death of Giant Baba, he repeatedly bumped heads with his widow over the companys direction and in 2000 quit to establish Pro Wrestling NOAH. He would serve as the companys president while wrestling a full time schedule until his untimely death.
Japanese pro wrestling served as an introduction for many American fans into shoot fight sports and MMA. Before the Internet, fans would trade videotapes to stay up on the latest matches from Japan and along with Jushin Thunder Liger and The Great Muta Keiji Mutoh it safe to say that Misawa is one of the wrestlers most responsible for getting a generation of American fans hooked on the product. Were it not for the subculture he created in America, later wrestling promotions like Ring of Honor and MMA promotions like the UFC wouldn’t have had a ready made audience to tap into.
Ross Everett is a widely published freelance sports writer and respected authority on World Cup betting. His writing has appeared on a variety of sports sites including sports news and sportsbook directory sites. He lives in Las Vegas with three Jack Russell Terriers and an emu. He is currently working on an autobiography of former interior secretary James Watt.
Deck Up Your Deck With Some Beautiful Outdoor Patio Home Furniture
Deck is a terrace or a paved region adjoining your house. For most of the people a patio is a location to relax and unwind after a difficult day’s work. Patio home furniture has to be cozy, comfortable, durable too as stylish. Deck home furniture doesn’t necessarily have to be boring and staid, there is available a wide range of trendy and contemporary patio home furniture with extremely stylish and functional designs. This article will cover all the essential elements that you need to keep in mind if you are planning to deck up your patio with some beautiful deck furniture.
Most individuals love to have a dining set complete with a dining table and chairs in their patio. You can choose a dining set based on the kind of patio region you have – the space, the amount of exposure to sunlight or other extreme weather conditions. Preferably choose a dining set with a minimum seating capacity of 4-6 people. Favor sturdy yet stylish material of the choice for the chairs as well as the table. It is possible to even have the bistro sets that are quite in vogue these days.
In case you’re searching for something more informal and relaxed, it is possible to get some lounge furniture, which can contain a low seated, cozy couch with cushions and may be a trendy center table to go with the couch. In case your deck region isn’t located around your garden greens, then you can include some potted plants close to your patio furniture to give a a lot more refreshing appearance to the deck. In case you want to experiment it is possible to have oriental low seating arrangement in your deck region too.
You can create fascinating themes to your patio, and build the entire area close to that particular theme. For example if you choose a tropical theme, then believe of vibrant tropical colors for your home furniture. Olive green, lemon yellow, strawberry pink are some of the suggested colors, but it is possible to even go for tropical prints to your furniture. A cool sun bathing chair and a bistro set might be ideal for your tropical theme. Make certain you plant some exotic tropical plants around your furniture. To make the theme really come alive, a small pond or even a swimming pool might just be the cherry on the icing.
Similarly it is possible to believe of numerous themes and color schemes to deck up your patio. For people who are looking for something truly unconventional, a jungle theme, or a sports theme with a pool table or even slot machines can make your patio a really fun and interesting place to be in. In situation you’re doing an Arabic, theme then comfortable seating with velvet or satin drapes will be ideal. Add a hookah to your Arabic patio home furniture to make it seem more authentic.
Taking care of your patio furniture ought to also be convenient and easy, and hence you should consider this while purchasing your patio furniture. Make certain you pick material that’s easy to clean doesn’t stain effortlessly and can sustain extreme weather conditions as well. Intense weather problems like excessive and harsh sunlight, or torrid rains can cause severe damages to your deck home furniture. Also since patio furniture is extensively exposed to outside atmosphere, there are greater chances of dust and dirt settling on its surfaces and hence you must pick patio home furniture that is simple to clean.
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The Sales and SEO Elevator Pitch
Companies invest huge sums in attracting visitors to their web pages. Why would they then allow readers to drop off the page because of poorly organized content? Of course companies that invest in Search Engine Optimization as a way to attract internet viewers want to keep readers on their page as long as possible.
The ability to articulate your company’s products, services and value in fewer than 30 seconds is hugely important in face-to-face meetings. People tend to give up only a few seconds of attention during for you to state your case for why they should continue paying attention. Fail this and you might not get their attention back. The value of the 30 second pitch is a well-worn path, but it remains a key element in success of sales or promotional work.
Web pages and blogs operate by the same rules of attention. Unfortunately, the usual ‘30 second rule’ frequently boils down to a single statement or couple of bullet points. Reader attention is often less than 30 seconds when viewing a web page, so the author must make that value statement in as brief a time as is humanly possible. Once that statement is made, the author must then continue to compete for reader attention. Accomplishing this requires careful organization.
A reader doesn’t worry about social niceties when reading a web page. If something doesn’t make sense or is confusing, he simply clicks over to the next piece. The reader doesn’t care about being rude or impolite. People read quite a bit faster than they speak. Additionally, when reading, there is no interpersonal interaction, no handshake or other physical interaction that can extend the reader’s attention span. It is just the reader and your content. And you only have a few short seconds to make your case. Additionally, the internet is constantly competing for the user’s attention, so your page has to be organized to prevent reader attrition.
It is of course no value to build a page that appears #1 on a Google Results list only to lose the prospect’s attention. Using the 30 second pitch rules to construct a message is important and makes the message efficient in terms of delivery. Here are four key points in structuring a blog post or web page using the ‘30 second pitch’ rule. These are:
Organization Description Tagging Value Wit
Organization – State the value up front with a bold claim or single reason the readers should pay attention. Bullet points can work nicely in that they lay out what the reader can expect to get by continuing down the page. Organizing a composition- for some authors- can be dreadfully difficult, but it is an absolute essential in competing for reader attention. State clearly the value of each point you are making and creatively remind her/him why it is important to keep reading.
Tagging – The description tag appears in the search engine results that users see when making a decision which page to visit. Value has got to be stated very quickly in your description. Making a bold but logical claim frequently helps. Something like ‘increase your sales by 30% in six weeks by.’ is a good, bold statement that provides the user with an exact statement of value as well as an expectation that he/she will learn how do to that by visiting your page. Later in the text, though, you must validate that claim!
Value and Value Statement – This must be continually presented and re-stated throughout the page or post. Readers must be reminded of the value they will find by continuing to read through the entire page. Think of the value to the reader and then organize key points and present them one by one.
Wit – Charm and wit are useful in disarming the defenses of a critical and reticent reader. Making serious matters seem less intimidating can encourage your reader to initiate a business relationship with you. Reaching out to a prospective service provider is a difficult task – especially when the prospective customer has his guard up against being used or oversold. Wit usually fits better in the latter parts of your post, as you have already grabbed the readers’ attention with the value proposition and are attempting to respond to whatever call-to-action you are using.
Sales of products and services via the internet can greatly benefit by using principles of the ‘30 second pitch.’ What benefit is there for your company in convincing a reader to look at your page and then quickly losing her/him?
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